Bashiri, Mahdi, Faraji, Rasoul, Shabani, Sepideh. (1404). Investigating the Role of Sport Goods Quality and Stores Services in Creating Brand Preference and Customer Purchase Intention Emphasizing the Mediated Role of Perceived Value and Brand Equity. , 6(2), 56-69. doi: 10.22034/sms.2024.139915.1260
Mahdi Bashiri; Rasoul Faraji; Sepideh Shabani. "Investigating the Role of Sport Goods Quality and Stores Services in Creating Brand Preference and Customer Purchase Intention Emphasizing the Mediated Role of Perceived Value and Brand Equity". , 6, 2, 1404, 56-69. doi: 10.22034/sms.2024.139915.1260
Bashiri, Mahdi, Faraji, Rasoul, Shabani, Sepideh. (1404). 'Investigating the Role of Sport Goods Quality and Stores Services in Creating Brand Preference and Customer Purchase Intention Emphasizing the Mediated Role of Perceived Value and Brand Equity', , 6(2), pp. 56-69. doi: 10.22034/sms.2024.139915.1260
Bashiri, Mahdi, Faraji, Rasoul, Shabani, Sepideh. Investigating the Role of Sport Goods Quality and Stores Services in Creating Brand Preference and Customer Purchase Intention Emphasizing the Mediated Role of Perceived Value and Brand Equity. , 1404; 6(2): 56-69. doi: 10.22034/sms.2024.139915.1260


سامانه مدیریت نشریات علمی. طراحی و پیاده سازی از سیناوب