بازاریابی الکترونیک: پذیرش و بکارگیری در گردشگری ورزشی استان کردستان

Ahmadizad, A., Varmaghani, M., & Kafcheh, A. (2017). Pattern for the Effective Factors influencing the Adoption and Implementation of the E-marketing in the Tourism industry. Journal of Business Administration Researches, 9(17), 197-224. (In Persian)

Al kilani, M., & Kobziev, V., (2015). Study of Implementing E-government In Libya Using Technology–Organization–Environment (TOE) Model. Journal of Environmental Science, Computer Science and Engineering & Technology, 4(4), 816-826.

Amini, A., Khosh Sepehr, Z., & Yousefi, Z. (2019). Identifying the Promoting and Restricting Factors of Development of Sport Tourism in the Public Sector (Case of Study: Ministry of Sport and Youth). Journal of Iranian Public Administration Studies, 2(2), 69-90. (In Persian)

Bakhshi, M., & Samizadeh, R. (2017). Studying a model for E-banking adoption by considering customer trust. Business Intelligence Management Studies, 5(19), 53-74. (In Persian)

Balooch, M., & Sargazi, HA. (2017). Electronic marketing. 2rd International Conference on Management, Accounting and Dynamic Audit, Kharazmi University, Tehran, Iran. (In Persian)

Behboudi, M., Abedini Koshksaray, A., & Jalilvand Shirkhani Tabar, M. (2013). Mobile-Banking Adoption by Iranian Bank Clients. Marketing Management, 8(18), 21-46. (In Persian)

Chin, J., & Lin, S. C., (2015). Investigating Users’ Perspectives in Building Energy Management System with an Extension of Technology Acceptance Model: A Case Study in Indonesian Manufacturing Companies. Procedia Computer Science, 72, 31-39.

Delavar, A., Gaderi, E., & Majdi, N. (2015). The Role of Social Networks in the Development of Electronic Tourism Marketing in Iran. Tourism Management Studies, 9(28), 1-16. (In Persian)

Ebadolahi, N., Cheshmeh Sohrabi, M., & Nooshinfard, F. (2014). Analysis of technological factors influencing on adoption based on Rogers' diffusion of innovation theory: Case study Namaye Nashryat software. Journal of Epistemology (Library and Information Science and Information Technology), 7(26), 79-91. (In Persian)

Ejei, J., Amani Sari Baglou, J., Khezri Azar, H., & Gholami, MT. (2012). The Role of Cognitive Beliefs in relationship between individual and organizational factors with information technology acceptance. International Journal of Behavioral Sciences, 6(1), 1-9.

El-Gohary, H., (2012). Factors affecting E-Marketing adoption and implementation in tourism firms: An empirical investigation of Egyptian small tourism organisations. Tourism Management, 33(5), 1256-1269.

Fallahi, A., Hassani, E., & Karoubi, M. (2013). The Study of Natural Attractions Affecting Development of Sports Tourism in Kurdistan province. Sport Management Review, 10(17), 159-174. (In Persian)

Farazyani, F., Rezayi soofi, M., & Allah hasani, E. (2018). The Study of Constraint factors affecting sport tourism in Kurdistan province. Sport Management and development, 7(3), 46-56. (In Persian)

Ghareh, M. A., Anet, Z., & Jamshidi, O. (2018). Investigate the effect of the electronic marketing on implementation of customer relationship management in sports organizations (Case Study: Tehran ski resorts). Sport Management and Development, 7(3), 156-169. (In Persian)

Haghighinasab, M., & Taghavi, S. S. (2012). The Factors Affecting E-business Diffusion in Iranian Organizations. Journal of Information Technology Management, 4(10), 25-40. (In Persian) 

Hair Jr, J. F., Hult, G. T. M., Ringle, C., & Sarstedt, M. (2016). A primer on partial least squares structural equation modeling (PLS-SEM). California: Sage publications.

Hasanpour, T., & Noroozi Chacoli, A. R. (2011). Factors influencing the adoption of digital audio archive by radio program makers of IRIB in the region NorthWest of Iran, based on the Davis’s Technology Acceptance Model. Knowledge Studies, 4(13), 13-24. (In Persian)

Homafar, F., Honari, H., Heidary, A., Heidary, T., & Emami, A. (2011). The role of sport tourism in employment, income and economic development. Journal of Hospitality Management and Tourism, 2(3), 34-37.

Jiménez-García, M., Ruiz-Chico, J., Peña-Sánchez, A. R., & López-Sánchez, J. A. (2020). A Bibliometric Analysis of Sports Tourism and Sustainability (2002-2019). Sustainability, 12(7), 2840.

Khatibzadeh, M., Kouzechian, H., & Honarvar, A. (2014). The factors affecting sport tourism service quality from the viewpoints of tourists in derby of Esteghlal and Persepolis teams. Sport Management, 6(1), 39-55. (In Persian)

Kozechian, H., Khatib zadeh, M., & Honarvar, A. (2012). The role of sport tourism service quality dimensions in sport tourists’ satisfaction. Contemporary Studies on Sport Management, 1(2), 19-32. (In Persian)

Laimer, P., & Weiss, J., (2009). Portfolio Analysis (PFA) as a strategic tool for tourism policy: an integrated analysis of overnight data. Tourism Review, 64(1), 17-31.

Mohammadi, S., & Esmaili, N. (2016). Prioritizeing Barriers to the use of information technology in sports organizations using AHP method. Sport Management, 8(4), 555-566. (In Persian)

Mohammadi, S., Esmaili, N., & Salehi, N. (2017). The Evaluation of Situation of Information Technology Literacy in Sport Organization. Sport Management Studies, 8(40), 97-112. (In Persian)

Mohammadi, S., & Ghaedi, A. (2020). Presentation of Effective Factors on the Decisions to Use Smartphones in the Field of Exercise: Applying the Technology Acceptance Model and Flow Theory. Sport Management Studies, 12(60), 17-40. (In Persian)

Mosaddegh, M. J., & Ghahramani, S. (2017). Designing a Model of Factors Influencing the Success of Electronic Marketing of External Tours (Case Study: Tehran Travel Agencies). Journal of Business Strategies, 10(24), 111-126. (In Persian)

Mosavigilani, R. asadi, H., & sajjadi, N. (2012). Segmentation of Iran Sport Tourism Market for Foreign Tourists and a Model of Target Market. Sport Management, 4(12), 37-59. (In Persian) 

Nogawa, H., Yamaguchi, Y., & Hagi, Y., (1996). An empirical research study on Japanese sport tourism in sport-for-all events: Case studies of a single-night event and a multiple-night event. Journal of Travel Research, 35(2), 46-54.

Oh, J., & Yoon, S. J. (2014). Validation of haptic enabling technology acceptance model (HE-TAM): Integration of IDT and TAM. Telematics and Informatics, 31(4), 585- 596.

Pashaei, S., Asgarian, F., & Ruzafzoon, A. R. (2019). Investigating the Mediating Role of Institutional Factors in the Impact of Social, Economic, and Environmental Factors on Development of Sports Tourism in the Maku Free Zone (Iran). Tourism Management Studies, 14(45), 57-80. (In Persian)

Perić, M., Vitezić, V., & Badurina, J. Đ. (2019). Business models for active outdoor sport event tourism experiences. Tourism Management Perspectives, 32, 100561.

Pouder, R. W., Clark, J. D., & Fenich, G. G. (2018). An exploratory study of how destination marketing organizations pursue the sports tourism market. Journal of Destination Marketing & Management, 9, 184-193.

Ramzaninejad, R., Boroumand, M. R., & Ahmadi, F. (2020). Content Analysis of Research Articles in Sport Tourism of Iran. Annals of Applied Sport Science, 8(1), 1-18.

Razavi, M. H., Dosti, M., & Zabihi, E. (2017). The survey and analyses of effective factors of attracting sport tourists to Mazandaran Province with emphasis on sport tourism marketing. Journal of Human Geography, 9(1), 121-138. (In Persian)

Salehi Mobarakeh, N., Alam, Sh., Shetab Boushehri, S. N., & Zarghami, M. (2020). Modeling the Factors Influencing the Intent of Use and Practical Use of Smart Phones in the Field of Sports Services. Sport Management Studies. 12(59), 91-112. (In Persian)

Sin, K. Y., Osman, A., Salahuddin, S. N., Abdullah, S., Lim, Y. J., & Sim, C. L. (2016). Relative Advantage and Competitive Pressure towards Implementation of E-commerce: Overview of Small and Medium Enterprises (SMEs). Procedia Economics and Finance, 35, 434-443.

Tajzadeh-Namin, A., Tajzadeh-Namin, A., & Niknam, k. (2011). A Glance at the Marketing Mix of Ardabil Province Sport Tourism, from the Perspective of Domestic Tourists. Tourism Management Studies, 7(20), 49-80. (In Persian)

Taleghani, M., & Mahdi Zadeh, M. (2016). Investigate the effect of moderating role of E-marketing on relationship between marketing capabilities and performance of companies. Business Management, 8(2), 355-374. (In Persian)

Tarighi, R., Sajjadi, S. N., Hamidi, M., & Khabiri, M. (2017). Factors Affecting the Development of the Electronic Marketing Capacity of Professional Sports Federations. Annals of Applied Sport Science, 5(2), 87-96. (In Persian)

Varmaghani, M., Ahmadizad, A., & Kafcheh, P. (2017). Implementation of the E-marketing Tools in Tourism industry (Case study: Hotels and travel Agencies in Kurdistan Province). Tourism and Development, 6(10), 45-62. (In Persian)

Varmaghani, S., Mahtab, N., & Mohammadpanahi, P. (2018). The Status of E-Marketing in Sport Tourism Compared to Tourism. 12th Congress Pioneers of Progress. Alzahra University, Tehran, Iran. (In Persian)

Varmaghani, S., Mahtab, N., & Mohammadpanahi, P. (2019). Identification of Sport Associations used Electronic Marketing for the Development of Sport Tourism in the Kurdistan Province. The First International Conference on Tourism and Development. University of Kurdistan. (In Persian)

Weed, M. (2009). Progress in sports tourism research? A meta-review and exploration of futures. Tourism Management, 30(5), 615-628.

Zeitonly, A., Honari, H., & Farahani, A. (2012). Identification of sports tourism capabilities of Golestan province. Contemporary Studies on Sport Management, 1(1), 72-83.