نابرابری جنسیتی در صحه گذاری ورزشی؛ شناسایی موانع حضور ورزشکاران زن ایرانی در تبلیغات ورزشی

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Abdolmaleki, H., Soheili, B., Varmus, M., & Khodayari, A. (2020). Presenting a new mixed method for measuring service quality of health clubs. International Journal of Sport Management and Marketing, 20(5-6), 312-333.

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Mohammadi, S., Abdolmaleki, H., Khodadad Kashi, S., Bernal-García, A., & Gálvez-Ruiz, P. (2021). To Buy or Not to Buy: How Behavioral Habits Affect the Repurchase Intention of Cobranded Wearable Fitness Technology. Sustainability, 13(11), 6499.

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