بررسی ساختار عاملی، روایی و پایایی پرسشنامه جهت گیری بازاریابی پایدار مدیران باشگاه-های ورزشی شهر مشهد

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Agu, G. A., Samuel, G. E., & Nnamdi, O. M. (2022). Exploring the Role of Sustainability-Oriented Marketing Education in Promoting Consciousness for Sustainable Consumption. Sustainability, 14(13), 77-80.

Andries, P., Stephan, U. (2019). Environmental Innovation and Firm Performance: How Firm Size and Motives Matter. Sustainability, 11, 3585.

Bernyte, S. (2018). Sustainability Marketing Communications Based on Consumer Values and Principles, In Journal of Social Sciences, 26(3), 26-35.

Borazon, E.Q., Huang, Y.-C. and Liu, J.-M. (2022). Green market orientation and organizational performance in Taiwan’s electric and electronic industry: the mediating role of green supply chain management capability, Journal of Business & Industrial Marketing, 37(7), 1475-1496.

Burlingame, J., & Blaschko, T. M. (2002). Assessment tools for recreational therapy and related fields. Idyll Arbor, 4^th ed.

Carmen, X., Alberto, M. O., Dexin, S., & Javier, R. (2022). Assessing Cutoff Values of SEM Fit Indices: Advantages of the Unbiased SRMR Index and Its Cutoff Criterion Based on Communality. Structural Equation Modeling: A Multidisciplinary Journal. 18, 368-380.

Cooper, C., Frey, B., Long, H., & Day, C. A. (2023). Confirmatory Factor Analysis of the ‘Return to Duty Readiness Questionnaire. Healthcare, 11, 41.

Correia, E., Sara, S., Clara, V., & Manuela, L. (2023). Analysing the Influence of Green Marketing Communication in Consumers’ Green Purchase Behaviour. Int. J. Environ. Res. Public Health, 20(2), 13-56.

Du, Y., Wang, H. (2022). Green Innovation Sustainability: How Green Market Orientation and Absorptive Capacity Matter?. Sustainability, 14(13), 81-92.

Dubravka, S. Ć., Andrea, L., Ružica, B., Aleksandar, Š. & Željko, Š. (2020). An Exploration of Start-ups’ Sustainable Marketing Orientation (SMO). Industrial Marketing Management. 91, 176-186.

Fumikazu, M., Yuji, S. (2023). The intermediating role of big data analytics capability between responsive and proactive market orientations and firm performance in the retail industry. Journal of Retailing and Consumer Services, 71, 103-113.

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Hair, J. F., Hult, G. T. M., Ringle, C. M., Sarstedt, M., & Thiele, K. O. (2017). Mirror, mirror on the wall: A comparative evaluation of composite-based structural equation modeling methods. Journal of the Academy of Marketing Science, 45(5), 616–632.

Hayes, A.F., & Coutts, J.J. (2020). Use omega rather than Cronbach’s alpha for estimating reliability. But Communication Methods and Measures, 14 (1), 1–24.  

Héctor, C. V., María, R. E. D., & Roberto, G.  A. (2022). Sustainable marketing orientation and sustainability performance of Mexican small firms. The moderating role of firm age. Procedia Computer Science, 214, 376-383.

Joana, S. G. S., Jana, T., & José, M. (2022). Sustainable Marketing Orientation in the Clothing Industry: Slow or Fast Fashion?. Percursos & idsias, 11, 86-99.

Karimi, A., Ghasemi, H., & Bahrami, S. (2023). Designing the advertising model through social media in order to influence the desire of customers of sports products. Journal of Sport Marketing Studies, 4(2): 1-19 [Persian].

Khan, E. A., Royhan, P., Rahman, M.A., Rahman, M. M., & Mostafa, A. (2020). The Impact of Enviropreneurial Orientation on Small Firms’ Business Performance: The Mediation of Green Marketing Mix and Eco-Labeling Strategies. Sustainability, 12, 221.

Lai, M. H. C. (2021). Composite reliability of multilevel data: It’s about observed scores and construct meanings. Psychological Methods, 26(1), 90–102.

Lucic, A. (2020). Measuring Sustainable Marketing Orientation Scale Development Process. Sustainability, 12, 17-34.

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Poursoltani Zarandi, H. (2022). Application of statistical software in quantitative sports marketing studies. Journal of Sport Marketing Studies, 3(1): 1-29 [Persian].

Ravinder, E. B., & Saraswathi, A.B. (2020). Literature Review of Cronbachalphacoefficient (Α) and Mcdonald's Omega Coefficient (Ω). European Journal of Molecular & Clinical Medicine.7 (6), 2943-2949.

Sharma, A.P. (2021). Consumers’ purchase behaviour and green marketing: A synthesis, review and agenda. Int. J. Consum. Stud. 45, 1217–1238.

Tan, Z., Sadiq, B., Bashir, T., Mahmood, H., & Rasool, Y. (2022). Investigating the Impact of Green Marketing Components on Purchase Intention: The Mediating Role of Brand Image and Brand Trust. Sustainability, 14, 59-69.

Tsetse, E.K.K., Mahmoud, M.A., Blankson, C. and Odoom, R. (2022). The impact of stakeholder market orientation on sustainability performance at tourism destinations, Management Research Review, 45(7), 929-955.

Wang Yi, Xianfang Xue., & Han Guo. (2022). The Sustainability of Market Orientation from a Dynamic Perspective: The Mediation of Dynamic Capability and the Moderation of Error Management Climate. Sustainability, 14(7), 37-63.

William, Y. M., Barbara, B. M., & Sean, P. M. (2016). Corrigendum to initial development and validity evidence for the processes of change in psychological skills training quesrionnare. Psychology of sport and exercise, 27, 253.

Zhang, X., & Savalei, V. (2020). Examining the effect of missing data on RMSEA and CFI under normal theory full-information maximum likelihood. Structural Equation Modeling: A Multidisciplinary Journal, 27(2), 219-239.