1.

Designing the Development Model of Adventure Sports Tourism in Iran: Analysis of Requirements and Consequences

صفحه 1-17
Zahra Sohrabi؛ Mehrdad Moharramzadeh؛ Rasool Nazari

2.

A Journey to the Past: Nostalgic Marketing and Its Influence on Sporting Goods Purchases through Nationalism and Consumer Culture

صفحه 18-33
Fatemeh Rafizadeh؛ Nooshin benar؛ Ali Nazarian؛ Sadegh Fatahi Milasi

3.

Comparison of Salary Status and Facilities Paid to Iranian Premier League Football Referees and Selected Countries of the World

صفحه 34-51
Esmail Dolatyari؛ Farhad Kalantari؛ Hassan Gharehkhani؛ Hossein Poursoltani

4.

The Impact of Agile Marketing on Behavioral Intentions: Examining the Mediating Roles of Customer Trust and the Competitive Advantage of Sports Products

صفحه 52-63
Reza Mortazi؛ Azadeh Seyed Alinezhad؛ Mohammad Jalilvand

5.

Presenting a Model for a Creative and Entrepreneurial Sports Science Faculty

صفحه 64-91
Javad Radanfar؛ Hossain Eydi

6.

Identification of the Functions of Social Media Marketing Strategies of Iranian Premier League Football Clubs

صفحه 92-116
Vajiheh Javani؛ Naser Dokhtbagher؛ Saeid Pashazadeh؛ Yaghub Badri Azarin

7.

The Effect of Open Innovation and Social Media Marketing on Football Club Brand Authenticity with the Mediating Role of Value Creation and Brand Mental Image

صفحه 117-128
Amir Derakhshan؛ Mehdi Kohandel؛ Hossein Abdolmaleki؛ Seyed Nemat Khalifeh


سامانه مدیریت نشریات علمی. طراحی و پیاده سازی از سیناوب